Nov 21, 2024  
2024-2025 SUNY Potsdam Academic Catalog 
    
2024-2025 SUNY Potsdam Academic Catalog

Music Business, B.M.


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The Bachelor of Music degree in Music Business program is designed for students who want to earn a place in the music business industry with a particularly strong emphasis on musical studies and performance. The degree provides preparation for employment in music, music business, and business fields, such as the music products industry, the recording industry, arts administrative positions, and entertainment law, among others.

The degree combines the elements of our strong Bachelor of Music degree, with extensive music instruction, music business specific courses, and coursework in business through the Department of Business Administration. The degree provides students with a solid foundation both in music and performance as well as up-to-date understanding of, and hands-on experiences in, the music industry.

The Crane School of Music also offers a Music Business, B.S.  

Program Student Learning Outcomes:

Music Business B.M. students will be able to:

   • notate a newly encountered melody accurately and efficiently.
   • demonstrate competency in musical performance.
   • demonstrate knowledge of pivotal historical events, societal attitudes, aesthetic and artistic trends, and to identify their interrelationship with music.
   • demonstrate the ability to communicate about both business and musical concepts in a professional setting.

Program Requirements


Basic Musicianship Sequence: 29 Credits Required for Bachelor of Music Degrees


Students with a studio emphasis in piano are exempt from the two Keyboard Skills courses.

 

Performance: 21-23 Credits


Guitar majors in this degree will take seven semesters (7 cr) of ensembles, four of which must be Guitar Ensemble, taken in any semester they choose. For all others, four of the seven required semesters of ensemble must be Major Ensembles, taken during the student’s first two years.Details about specific ensemble requirements can be found in the Crane Student Handbook.

Note(s)


  • Students are accepted for admission who demonstrate by audition the potential to accomplish Level A in area of applied study by the end of the fourth semester. If the Level A is not satisfactorily completed by the end of the fourth semester, a change of applied area or curriculum may be recommended.
  • The minimum performance requirement for the major in Music Business is satisfactory completion of Level A and the performance of a ten-minute or 30-minute recital.
  • To transfer into this degree program from another major or from another institution, and to remain in the program, it is necessary to have a minimum overall grade point average of 2.75.
  • A grade of 2.0 or higher is required in each music course in order for it to count toward a major in music. In courses that are sequential, a grade of 2.0 or higher is required for the student to advance to the next course in the sequence.
  • Bachelor of Music majors are exempt from the college physical education/health and wellness requirement. 

Total Credit Hours Required: 120-121


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